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Spring 2003

Kansas City Sportshow Celebrates 49 Years of Success
Setting the Stage for Success at Kawasaki's National Dealers Association Meeting
Fund-Raising Distributors and Suppliers Showcase Their
Wares at Annual Tradeshow in Las Vegas

Cincinnati Convention Center Announces Plans for Renovation & Expansion
St. Louis - More Than Meets the Arch
Inside Happenings
Partnering for Success

Archived Newsletters

Kansas City Sportshow Celebrates 49 Years of Success

C an’t wait to get a jump-start on the fishing season?
Looking for the perfect RV or camper to take on your vacation this summer? Thinking about purchasing a new Sport Utility Vehicle to use in all your outdoor adventures?
The Kansas City Sportshow is where you could have found anything and everything related to the great outdoors. Held from January 7-12, the Sportshow, which celebrated its 49th anniversary this year, had over 400 exhibitors with approximately 475 booths, filling 388,000 sq. ft. of exhibit space. Approximately 120,000 attended.

“Just as the excitement of the holidays is dying down, it’s nice to go to a show reminding you that spring is around the corner,” said Rick Tyner, general manager for the George E. Fern Company’s Kansas City office. Tyner has been the account executive on this show for the past 11 years, taking over for his father, Don Tyner, who had serviced the show since its first year ... 49 years ago!

“We have a wonderful working relationship with the George E. Fern Company,” said Dave Perkins, from General Sports Shows, Inc., the company that produces the annual Sportshow. “Rick Tyner and his team are simply the best. They are a great bunch of people to work with and help the show go smoothly every year.”

The Sportshow featured marine products such as the newest power boats, fishing boats, pontoon boats, ski boats, motors, marine electronics, trailers, lifts, docks and personal watercraft. Also featured were the latest ATVs and motorcycles, plus a complete line of RV products including motor homes, travel trailers, van campers, trucks and conversion vans.

Not only could attendees see the latest outdoor products but they could also take advantage of some of the special features the show has to offer. Attendees could watch the Rattlesnake Wranglers perform stunts with live rattlesnakes, participate in micro-reality stock car racing or even fish for rainbow trout at the Willow Creek trout pond, set up on-site.

Nineteen states (mostly from the Midwest), six provinces in Canada and several foreign countries (such as Australia) were represented in the travel section at the Sportshow, encouraging people to visit their state, province or country. Visitors could also attend seminars on everything from turkey hunting to bass fishing.

“We look forward to doing this show every year,” said Tyner. “Being a part of the Kansas City Sportshow is a great way to kick off the
new year.”

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Setting the Stage for Success at Kawasaki's National Dealers Association Meeting

 

From September 11 to 16, approximately 1,100 Kawasaki dealers from all over the
country gathered in San Antonio, TX at the Henry B. Gonzalez Convention Center. This event can mostly be dubbed as an annual meeting, but the best part of the event for most of the dealers is the unveiling of the new product line. This is the place where the dealers get their first look at what they will be selling in the coming year.

“We depend on the George E. Fern Company’s expertise to help us achieve the overall look of the new product showroom,” said Marc Nelson of Kawasaki Motors Corp., U.S.A.
“We have been extremely pleased with everything they have done for us; that’s why we have used them for five years
in a row."

The George E. Fern Company sets up the staging with pipe-and-drape booths and carpeting for the new product showcase and mini tradeshow area.

“What is unusual about this show is the amount of theatrical value that goes into displaying all the new ATVs, Jet Skis®, motorcycles and other products Kawasaki sells,” said Mike Carter from the George E. Fern Company’s Nashville office. “Kawasaki uses a lot of special lighting to highlight the products to make them really stand out and catch the dealers’ attention.”

Not only do the dealers get to view the new product lines, but they also attend meetings and seminars to become as knowledgeable as possible
on all of these new products. They learn about different aspects of selling the products and tips on how to advertise and market in their area.

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Fund-Raising Distributors and Suppliers Showcase Their Wares at Annual Tradeshow in Las Vegas

 

Product fundraising contributes nearly $2 billion each year to schools and school organizations across the U.S., and most of these programs originate at the Association of Fund-Raising Distributors and Suppliers (AFRDS) trade show. This annual event took place at the Paris Las Vegas Hotel in Las Vegas, NV January 4-9.

Exhibitors from 153 companies occupied 307 booths, featuring various kinds of fund-raising products and services, and filled 60,000 sq. ft. of exhibit space. Approximately 1,200 industry professionals attended the show, mostly representatives of companies that work directly with schools to implement fundraising programs that help them build new gyms, finance field trips and make a variety of other educational and child enrichment programs possible.

Judy Hill with the George E. Fern Company’s Nashville office is the account executive on this show. “One of the things I have noticed about the show over the years is the improvement in the quality of the products being featured. You can find everything from fine chocolates to nice figurines,” she said. “You can still find wrapping paper and that sort of thing, but the number of frozen-food items has grown tremendously as well.”

“Judy Hill and her team have worked with our show for seven years and really understand our exhibitor and member needs,” said Russ Lemieux, executive director, AFRDS. “I consider their organization an extension of our staff.”
The beautiful surroundings of the Paris Hotel were also captivating for attendees. Hill said,

“I was amazed by the attention to details and the interesting décor of the entire hotel.” She added that one of the nice aspects of having the show in the Paris Ballroom was that the casino was on the opposite side of the hotel. Therefore, attendees didn’t have to weave through the game tables and slot machines to get to the show. The Paris Hotel is located in the heart of the city on the world-famous Las Vegas strip.

 

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Cincinnati Convention Center Announces Plans for Renovation & Expansion

 

The recently unveiled plans for the renovation and expansion of the Cincinnati Convention Center have created a lot of excitement in the Cincinnati area and nationally. The $160-million new design for the convention center boasts more space, better lighting, improved pedestrian flow and dramatic open areas.

According to Don Emerson of the George E. Fern Company’s Cincinnati office, the renovation and expansion only mean good things for clients. “The expanded meeting and exhibit space and especially the loading docks will allow for the George E. Fern Company to better accommodate our existing clients,” said Emerson.

The redesigned center will feature more than 750,000 sq. ft. including nearly 200,000 sq. ft. of exhibition space, more than 45,000 sq. ft. of meeting space, a 40,000-sq-ft. grand ballroom and a 17,500-sq-ft. junior ballroom. There will be flexible walls in the exhibit halls, meeting rooms and ballrooms, to be reduced or enlarged, depending on the users’ needs. Access to the facility will also be greatly improved through an expanded loading dock, featuring 17 berths and three semi-truck portals into the exhibition halls.

Construction includes a renovation of the existing facility along with a new addition. Renovations are scheduled to begin in January 2004 and construction on the expansion will begin in early summer 2004. All work is scheduled to be completed in mid-2006. The facility will remain open for conventions, trade shows and events throughout the expansion and renovation process. Work on the convention center will be phased over the next several years to minimize disruption for the convention center’s clients.

“Excellent events need excellent space,” said Lisa Haller, president and CEO of the Greater Cincinnati Convention and Visitors Bureau. “The form and functionality of the expanded and renovated center will provide that excellence, enabling Cincinnati to better compete with peer cities for top meetings and conventions.”

These sentiments sum up the anticipation and good will everyone in the industry feels toward these changes. For information, call the Cincinnati Convention Center, 513-632-5378, or the George E. Fern Company’s Cincinnati office, 513-621-6111.

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St. Louis - More Than Meets the Arch

 

If you are considering St. Louis as a destination, get ready to see a whole new city. St. Louis has been undergoing some massive changes, mostly to the hotel industry, hoping to attract more people to experience all the amazing restaurants, professional sports and other wonderful sights the city has to offer.

The first of the major downtown hotel booms is the addition of the Renaissance Grand Hotel St. Louis and its sister hotel the Renaissance St. Louis Suites. Combined, these hotels have brought 1,083 sleeping rooms to the front door of the convention center. Both hotels are renovations of and additions to historic hotel properties.

Close to the convention center, the new Hampton Inn at the Arch offers 190 rooms. The hotel has an indoor pool, fitness center and a game room that overlooks the Arch and the Mississippi River.
Several existing hotels have announced big renovation plans as well.

 

The Marriott Pavilion Hotel unveiled a $17-million renovation that includes a new lobby and a re-do of the hotel’s east tower. The Hyatt Regency at St. Louis Union Station is renovating its 66 historic Regency Club rooms. By early summer 2003, the Radisson Hotel & Suites downtown will complete a total renovation of its 454 rooms.

The hotel boom isn’t the only exciting thing happening to St. Louis. Area attractions are offering more for visitors to see and do. For example, the St. Louis Zoo recently completed Rivers Edge, which houses spotted hyenas, cheetahs, Asian elephants, hippopotamuses and many more exotic animals. This spring, they will unveil the Penguin and Puffin Coast, including the first walk-through sub-Antarctic penguin exhibit in a NorthAmerican zoo.

2004 brings two anniversaries for St. Louis – the bicentennial of the Lewis & Clark expedition of 1804 that opened the American West and the 100th anniversary of the 1904 “Meet Me in St. Louis” World’s Fair. Through September 6, 2003, the Missouri History Museum will host the National Lewis & Clark Bicentennial exhibition, having on display the explorers’ journals and other rare artifacts. There are many activities planned throughout 2004 in honor of the 1904 World’s Fair.

For more information on the exciting changes St. Louis is experiencing visit www.explorestlouis.com or call 1-800-916-0037.

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Inside Happenings
Erica Wells of the George E. Fern Company’s Indianapolis office receives an award given to the outgoing chapter presidents of IAEM. Wells finished her term as the Ohio Valley Chapter chair of IAEM on December 31, 2002 and is currently serving as the immediate past chair. Accompanying Wells at IAEM’s annual Expo! Expo! are (from left to right) Drew Perry; Tom Harris, executive secretary of the Ohio Valley Chapter of IAEM; Mark Barnes, Greater Louisville Convention and Visitors Bureau; Michelle Mangeot, Kentucky Fair and Expo Center; Erica Wells and Craig Davis, Greater Pittsburgh Convention and Visitors Bureau.

Members of the George E. Fern Company team get ready for IAEM’s annual Expo! Expo!, which took place in Orlando, FL December 10-12. Pictured (from left to right) Tom Drullinger, Greg Pignatiello, Michael Cox, Sheila Pannell, Dave Thompson, Dick Shelley and Mitch Isaacs.

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Partnering for Success

The George E. Fern Company serves as the official exposition contractor for more than 900 events annually. Here is a partial list of upcoming events.

International Lawn, Garden & Power Equipment Expo – Annually in October 2003, 2004, 2005, 2006 and 2007, Louisville, KY.

National Youth Workers Convention – September 2003 in Phoenix, AZ; October 2003 in Charlotte, NC; and November 2003 in St. Louis, MO.

Archery Trade Show Association – Annually in January 2004 & 2005 in Indianapolis, IN; 2006, city TBA.

CUPA-HR National Conference and Exposition – October 2003 in Minneapolis, MN; October 2004 in Salt Lake City, UT; and September 2005 in Orlando, FL.

Log Home Living & Timber Frame Show – February 2003 in Atlanta, GA; April 2003 in Hot Springs, AK; April 2003 in Kansas City, MO; May 2003 in Louisville, KY; September 2003 in Charlotte, NC; and October 2003 in Columbus, OH.

Diecutting Symposium Education Conference – June 2004 and 2006 in Nashville, TN.

Midwest Roofing Contractors – October 2003 in Cincinnati, OH.

National Frame Builders Conference – February 2003 in Nashville, TN.

North Carolina Manufactured Housing – Annually in September 2003, 2004 and 2005 in Charlotte, NC.

U.S. Foodservice – February 2003 in Myrtle Beach, SC; April 2003 in Gatlinburg, TN; May 2003 in Charlotte, NC; and September 2003 in Greensboro, NC.

DB Drag Racing Association – 2003 and 2004 in Nashville, TN.

Veterans of Foreign Wars – 2003 in San Antonio, TX; 2004 in Cincinnati, OH; and 2005 in Salt Lake City, UT.

Carolina’s Roofing & Sheet Metal – Annually in January 2004 in Winston-Salem, NC and 2005 in Myrtle Beach, SC.

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