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Fall 2002


Providing Service and Supplies by the Mile
Brand New Overland Park Convention Center Adds to Kansas City Appeal
FedFleet 2002: George E. Fern Company Helps Navigate Success for FedFleet
News for Cost-Conscious Event Planners
Helping Grow the Industry: Erica Wells Speaks at IUPUI
Partnering for Success

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Providing Service and Supplies by the Mile

When thousands of people gathered at St. Louis' America's Center for the PartyLite National Conference, the George E. Fern Company was hard at work behind the scenes to help make sure the event was successful. PartyLite sells fine quality candles, candle accessories and gifts for home decoration through home demonstrations by independent consultants. These consultants gathered July 17-20 for peer training, motivational sessions, awards presentations and product announcements.

"The conference was a major theatrical production in all of the halls of the center," said Doug Geist, an account executive in the George E. Fern Company's St. Louis office. Fern provided all of the rental items for the event - just over seven miles of carpet, almost two miles of drape and nearly 3,500 feet of stantion with rope, chain or tensa barrier.

"Our staff worked from dawn until well after dusk each day," Geist said. Because such a major part of the George E. Fern Company's job involved labor, Fern team member Keith Daw kept the client up to date on labor services with daily reports.

Another Fern team member, Carolyn Wiles, coordinated logistics, making sure things were in place when needed and out of sight at other times. While the facility is quite large, this event occupied just about every inch of space The conference also included a banquet for more than 10,000 people. Geist complimented the staff at the America's Center, which catered the banquet. The catering crew, the facility's event management staff, Fern and the other vendors worked as a team to create a "dynamite" event, he said. "Considering the massiveness of this conference, we provided just one part of a very large team effort," Geist said. "Our goal was to make sure our client didn't need to worry about our part."

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Brand New Overland Park Convention Center Adds to Kansas City Appeal

 

The finishing touches are being made on the Overland Park Convention Center, and the brand-new facility, just 15 minutes south of Kansas City, is set to open November 17. The George E. Fern Company, the convention center's preferred decorator, will help with an open house on the 17th.

The Cimarron Lumber and Supply Show, December 2-6, will be the first event in the new center. It will also be serviced by the George E. Fern Company.

Situated in the heart of Overland Park, the largest suburban city in the Kansas City metro area, this full-service convention center offers a 60,000-sq.-ft. exhibit hall and a 25,000-sq.-ft. ballroom connected by a 50-ft. wide hallway for a total of 86,000 sq. ft. of exhibit space, 15,000 sq. ft. of meeting space, a 25,000-sq.-ft. courtyard and a complete in-house food and beverage service department. Plus, it is directly connected to a new 412-room Sheraton Hotel with 20,000 sq. ft. of additional meeting space.

While the outdoor courtyard provides a natural venue for a variety of activities, the inside of the convention center offers the ambience of a traditional setting. It includes a collection of art from more than 50 renowned local and regional artists, including paintings, sculptures and an incredible blown-glass chandelier.

The center will feature state-of-the-art technology with high-speed wireless Internet access, a Cyber Cafe and outlets for audio-visual connections and multimedia presentations in the meeting rooms and exhibition hall.

Overland Park and Kansas City area attractions include museums like the Agriculture Hall of Fame, 18th & Vine Historical Jazz District, professional sporting events like Kansas City Chiefs football and Kansas City Royals baseball, world-class shopping and more. For more information, call the Overland Park Convention Center at 913-451-7400 or the George E. Fern Company at 816-221-0525.

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FedFleet 2002: George E. Fern Company Helps Navigate Success for FedFleet 2002

From golf carts and cars to buses, dump trucks and Army vehicles, the exhibit hall at the Kansas City Convention Center looked like a giant parking lot when FedFleet 2002 pulled into the city June 22-25. With 322 booths and 1300 attendees, signs throughout the 100,000-sq.-ft. exhibit hall helped direct traffic. A Cyber Café and Lounge on the show floor gave visitors a place to stop, relax and check their e-mail."The décor at the show was beautiful," said Laurie Feld, with the General Services Administration (GSA), one of the show's sponsors. "The George Fern Company did a phenomenal job, and the signs made the show floor very convenient."

She said the expertise and knowledge of the George E. Fern Company staff helped maximize space in the convention center, which benefited both exhibitors and visitors.

The event, a federal fleet manager workshop and information fair, drew attendees from all over the world. While most were with federal fleet programs, state and local governments, as well as the private sector, were represented. In addition to the tradeshow, the workshop featured more than 50 breakout sessions.

FedFleet 2002 was sponsored by the Federal Fleet Policy Council, GSA's Office of Govern-mentwide Policy and the U.S. Department of Energy.

"This was the first time we had worked with the George Fern Company, and it was a very positive experience," said Feld. "They gave us a lot of attention, and nothing was too big or too little for them to do."

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News for Cost-Conscious Event Planners

 

EXPO magazine's list of 25 bargain destinations in the July/August 2002 issue included three cities where the George E. Fern Company has offices.

St. Louis, MO - ADR: $67.56; Meal Per Diem: $46. By 2003, downtown St. Louis will offer 7,600 hotel rooms with 33,000 rooms area-wide.

Nashville, TN - ADR:$74.22; Meal Per Diem: $42. The Nashville Convention Center offers 119,000 sq. ft. of exhibit space, and the Gaylord Opryland hotel offers 288,000 sq. ft. (the most exhibit space of any hotel in the United States).

Kansas City, MO-KS - ADR:$93.86; Meal Per Diem: $42. The KCI-Expo Center opened in January with 70,000 sq. ft. of exhibit space, and the new Overland Park Convention Center will offer a 60,000-sq.-ft. exhibit hall.

ADR = Average Daily Room Rate Meal Per Diem is based on the 2002 federal per diem meal rates.

Reprinted with permission from the July/August 2002 issue of EXPO magazine.

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Helping the Industry Grow: Erica Wells Speaks at IUPUI

Erica Wells, an account executive in the George E. Fern Company's Indianapolis office, recently spoke to students in the Department of Tourism, Conventions and Event Management at Indiana University Purdue University Indianapolis. IUPUI is one of only a handful of universities that offer courses in conventions and event management.

Wells was one speaker in a series, which also included a show manager and a representive from the Indianapolis Convention & Visitors Association. She talked about the history of the George Fern Company and how they work with meeting planners and exhibitors.

As a result of her presentation, the Indianapolis office is planning to team up with IUPUI to offer an internship program. They will have their first intern this fall. Good for Fern and for IUPUI!

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Partnering for Success

The George E. Fern Company serves as the official exposition contractor for more than 900 events annually. Here is a partial list of recent contracts.

• National College Fair- Annually in March 2003, 2004 and 2005, Charlotte, NC

• Geographic Info System Expo - Annually in September 2002 and 2003, Columbus, OH

• Henry's Dealer Show - Annually in September 2002, 2003 and 2004, Orlando, FL

• Professional Club Makers - Annually in March 2003, 2004, 2005 and 2006, Louisville, KY

• Southern Spring Show - Annually in February 2003, 2004 and 2005, Charlotte, NC

• Indianapolis Home Show - Annually in January 2003, 2004 and 2005, Indianapolis, In

• Kentucky Dental Association - Annually in April 2003, 2004, 2005 and 2006, Louisville, KY

• Turfgrass Council of North Carolina - Annually in January 2003, 2004 and 2005. Charlotte, NC

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